Plentii is a purpose-driven platform connecting impact ventures across Africa with skilled professionals who can help solve critical challenges through focused, time-boxed sessions. Built around the belief that the right expertise can create meaningful change, the brand is designed to make complex connections feel simple, optimistic and human. I developed the brand identity from the ground up, including the logo, visual system, website design, wireframes, graphics and merchandise, building a flexible brand designed to scale across digital and physical touchpoints.